Humanity creates truly epic amounts of plastic waste, and if that weren’t bad enough, it often ends up in the Earth’s oceans, causing a variety of environmental and health impacts. The trick isn’t just getting all of the plastic out of the oceans, but what to do with it after you’ve fished out.
Adidas has proposed an excellent footwear concept: a shoe made from ocean waste. It has produced a prototype of the sustainable sneaker that’s almost 100% ocean trash. The upper shoe was made out of illegal gill nets and other debris pulled from the ocean.
Adidas plans to release this line of sneakers later in 2015, thinking that they can make a solid shoe out of ocean garbage and that people will happily buy it.
“We’re going to end ocean plastic pollution only if we’re going to reinvent the material,” said Cyrill Gutsch, Parley for the Oceans founder. “Plastic doesn’t belong in nature, it doesn’t belong in the belly of a fish, it doesn’t belong out there. The ultimate solution is to cut into this ongoing stream of material that never dies, is to reinvent plastic.”
“We don’t have to limit ourselves,” said Eric Liedtke of Adidas. “We can put this in T-shirts, we can put this in shorts, we can put this in all kinds of stuff.”
Higher Perspectives Author is one of the authors writing for Higher Perspectives