Nature

Lacoste Replaces It’s Crocodile Logo With 10 Endangered Species To Raise Awareness

French brand Lacoste has teamed up with IUCN's SOS (Save Our Species) — a nature conservation charity — for a limited-edition collection of polo tshirts.

The tees have logos of endangered animal species instead of the green crocodile, and were launched on the runway during the brand's show at last year's Paris Fashion Week.

The species are: the California condor, the saola, the Sumatran tiger, the Anegada ground iguana, the vaquita, the Burmese roofed turtle, the northern sportive lemur, the Javan rhino, the Cao-vit gibbon, and the kakapo.

"For the endangered species of this world, the crocodile abandons its ancestral place," say Lacoste, who had previously never changed their green croc since its debut 85 years ago.

The globally recognized logo was designed as an homage to the brand's founder René Lacoste, who was dubbed "The Crocodile" because of how he dealt with his opponents on the tennis court.

The new, limited edition logos were produced using the same green coloring and embroidery style as the crocodile.

Each of the 10 designs were produced in limited numbers, corresponding to the remaining population size of each species in the wild.

For example, just 350 polos were produced featuring the Sumatran Tiger, whose main threats are poaching and deforestation. The smallest batch—at just 30 pieces—features the California porpoise, who due to overfishing is one of the most threatened mammal species ever.

Other species include the Burmese turtle, the northern weasel maki, the Java rhino, the eastern black crested gibbon, the kakapo, the California condor, the saola, and the Anegada iguana.

Each Save Our Species polo was retailed at $185, and the total collection of 1,775 are already sold out, with the profits of each sale donated to the IUCN conservation.

However, If you'd still like to contribute to the worthy cause, you can still donate via the Save Our Species website.

This article was originally published on www.artfido.com

In an effort to raise awareness for endangered species, sports fashion brand Lacoste has replaced its iconic crocodile logo with 10 different animals, which represent species that are sadly facing extinction.

Featured on the brand's classic white polo, the limited edition collection—titled Save Our Species—marks a three-year partnership between Lacoste and the International Union for Conservation of Nature.

Each of the 10 designs were produced in limited numbers, corresponding to the remaining population size of each species in the wild.


LACOSTE - SAVE OUR SPECIES youtu.be

Source: www.artfido.com

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Relationships

The Four Facial Traits That Make The Most Attractive People

Researchers keep on trying to unlock the million-dollar question: what makes a person the most beautiful? The media keeps on changing the women they show as most beautiful and we keep on changing our appearance and fashion in an attempt to keep up. But the question is, do we actually ever actually "feel" beautiful?"

Does it truly come down to a science, where certain traits deem a person most attractive or is beauty relative like they say? Let's find out!

The More Symmetry The Better

woman with hair wrapped in a headcsarf

Oladimeji Odunsi / Unsplash

​Many experimental studies have shown that men and women both prefer faces that are more symmetrical. They even came up with ratios and masks that can measure the level of symmetry in a face, and by extension its beauty. Even monkeys have been noticed gazing longer at symmetrical faces.

But why? Well, science doesn't seem to have gotten that far. It could have something to do with evolution and our brains tricking themselves into thinking that a symmetrical face must be a sign of good health. Maybe we associate good genes with the more successful development of a facial structure.

Having "Babyface" Features

woman leans with her elbow over bridge

Hans Mendoza / Unsplash

​The idea of the fountain of youth didn't come out of anywhere. There is a belief that people are at their most beautiful in the prime of their youth, where they've grown enough to have adult features, but haven't experienced enough to lose their innocence and be affected by the environment.

From this idea, came the "baby face", where large eyes, long lashes, a cute little nose, a small chin, plump lips, and rosy cheeks are desirable. These traits can either describe a baby or a supermodel but the idea is that they reflect feelings of warmth, trust and won't argue back.

The More Average, The More Relatable

people crossing the street in a big group

Jacek Dylag / Unsplash

People are actually attracted to faces that appear distinctly average. Yes, the more you look like the general population, the more attractive you can come off, which just seems ironic.

The reason some studies made this conclusion, is that teh more average a face is, the more they likely are to be a blend of genes A study, published in the journal Human Nature said that average faces might be a reflection of a more diverse set of genes, which we might subconsciously consider as stronger in fighting off illnesses.

Something About Getting Older

older man with beard and glasses

JJ Jordan / Unslpash

Maybe women seem more attractive with baby faces but forget about youth when it comes to women's attraction to men. Women might actually end up being more attracted to men who look older according to a study.

This idea is still evolving and has something to do with women finally having a place in the workforce. The more financially independent they become, the more they like older guys, according to the study. They even named this the "George Clooney Effect" which showed women that the more patient they are, the better their chances at finding a man has more status and resources due to being older.

For more great relationship advice and tips on how to attain the kind of love you deserve, watch this video from expert, Amy North: Click Here To Watch The Full Video.

Familiar Faces Per Genetics

man holds up woman who smiles down at him

Joanna Nix-Walkup / Unsplash

Ask yourself how you feel when you meet someone who looks like someone else you love? You probably automatically take a liking to them just because they seem familiar, even if you've truly never met them before. You might even just trust them right away. In the same way, the more familiar a person might feel, the more we could be attracted to them.

Another study found that the faces we are attracted to are heavily influenced by our personal experiences in life, and probably nothing more. This theory says it's not because of genetics as even twins couldn't agree on who they found attractive. It just depends on who you meet and look at throughout your life and the experiences you associate with them.

Basically You Can't Win

redheaded woman on red background

Jordan Whitfield / Unsplash

Well, it turns out, even when you try to with science, you really can't define beauty. Some people are attracted to babyfaces, while some can't help but be drawn to older ones. Some people's brains attach symmetry with good health while others just want an average-looking face to continue their genes. So the message is, beauty is relative after all. I am beautiful and you are beautiful and everyone will be most attractive to someone.

Rather than focus on looks, focus on the person on the inside. You're here for a reason. This is your sign to get to know yourself better and unleash your potential.

Take a quick zodiac reading here to find out how you can take control of your life. Find out how you can achieve your goals and reach your utmost potential, and get more information,l by clicking HERE.